ProjectCần Thơ 2030

Farm-to-Export Traceability for Mekong Rice & Seafood

Verifiable farm-to-export provenance for Cần Thơ rice and seafood — meet import-market traceability requirements and command a higher price.

Published brief · pilot not confirmed

Start with the problem

Provenance today is paper-based and fragmented across smallholders, collectors and processors; reconstructing a batch's history is slow, and exporters cannot easily meet import-market traceability or qualify for higher-value tiers.

A useful first experiment

Follow one real batch with willing supply-chain participants and test whether a buyer can verify its key records.

Evidence to work towards

These are targets described in the brief, not results already achieved or formal government performance indicators. Teams should validate feasibility and agree a baseline with a willing host.

  • Consignment-level traceability for every pilot export batch, farm to consignment
  • A tamper-evident provenance record an external buyer can verify via a time-limited link
  • At least one commercial outcome — a buyer accepting the digital record over paperwork

Before a pilot starts

Identify a real user and decision-maker. Agree access, consent, data handling, supervision, costs and the smallest measurable test. Stop or change direction if the evidence does not support the idea.

Brief checked: 2026-10-09 · Source: Cần Thơ 2030 published challenge brief

Start building

How would you like to take part?

Choose a team venture or an individual learning role. We collect interest while intake dates and participation terms are being prepared.

AWe’re a team — or want to form oneInvestigate a challenge or bring your own idea. Ownership and support terms will be discussed before commitment.Collecting interest BI’m looking for an internshipExpress interest in a supervised placement. Roles, supervision and written terms are being prepared.Roles in preparation
I have a problem a team could work onI’d like to mentor or support